Crown Toyota

Toyota recently celebrated the opening of the Toyota Battery Center of North America at its research and development campus in Saline, MI. Spanning 30,000 square feet, this state-of-the-art facility is dedicated to battery development and testing, evaluating cells produced at Toyota's North Carolina plant as well as regional manufacturing sites.

Entering its fourth season as the official automotive sponsor of the NFL, Toyota is rolling out a brand-new campaign dedicated to the future stars of football.

Known worldwide for its exceptional vehicles, Toyota is taking its sustainability efforts even further. Toyota Motor North America will be spotlighted on an upcoming episode of "Earth with John Holden" on Bloomberg Television, where it will present its strategic plan for advancing environmental sustainability.

There is major news breaking out of Toyota's San Antonio assembly plant, and it spells incredible opportunity for the entire region. In July 2026, Toyota Motor North America officially announced a massive $3.6 billion investment to expand their San Antonio site and generate thousands of new employment opportunities for people excited to construct next-generation Toyota vehicles.