Toyota's New Campaign Spotlights the Corolla Cross Hybrid with King Bach and SiriusXM®
Toyota fans have a new reason to cheer with the debut of a fresh brand film highlighting the Corolla Cross Hybrid. Titled "Tea Time," the short features the ever-popular King Bach in a starring role. Given the history of successful collaborations between Toyota and the internet sensation, this latest project suggests their creative partnership is stronger than ever.
Toyota equips every 2026 Highlander with a standard all-wheel drive (AWD) system. This three-row SUV delivers a remarkable mix of off-road capability and refined comfort. The responsive AWD works in tandem with a turbocharged engine and an automatic transmission, ensuring smooth handling across diverse terrains. Let’s explore the Highlander’s powerful drivetrain and performance features.
Hybrid vehicle technology is now a familiar part of the automotive landscape in the United States. But 25 years ago, when the Toyota Prius first launched, it was something entirely new—and uncertain. The Prius became the car that introduced many Americans to a more efficient, modern way to drive. Now, the 2026 Prius is set to honor that legacy with a bold new chapter.
Toyota Safety Sense exists because Toyota made safety a top priority long before developing one of the world’s most recognized driver-assist systems. The company has a dedicated division focused solely on advancing safety innovations. In 2011, Toyota launched its Collaborative Safety Research Center (CSRC), placing a major emphasis on mobility safety. Since then, the CSRC has teamed up with universities, hospitals, and experts to study crash injury reduction, driver behavior, and accident prevention. The results have been impressive.
If you're in the market for a bold and thrilling ride, the 2025 Toyota Camry Nightshade Edition deserves your attention. With its aggressive blacked-out design and sporty aesthetic, this special edition is sure to turn heads. Let’s explore what sets this model apart.
EVgo Inc. has joined forces with Toyota to open new fast-charging stations in Baldwin Park and Sacramento, California. This initiative is part of Toyota's broader ""Empact" program, which aims to improve charging access in underserved communities. These new stations feature powerful 350kW chargers and are designed with affordability in mind. Conveniently located near grocery stores, restaurants, and shopping centers, each station can accommodate up to eight vehicles at once.
Through its Way Forward Fund (WFF), Toyota is working to improve the lives of children affected by traumatic brain injuries (TBIs). Their primary goal is to provide funding that ensures children receive the necessary care for proper diagnosis and treatment, addressing both the short- and long-term effects of these injuries.